The CES in Las Vegas has long since established itself as the industry gathering for digital experts in the automotive industry. This year, the focus is on artificial intelligence (AI), autonomous driving and electromobility. We present the most important innovations and highlights from these areas. Experience at CES how IAV is shaping the future of mobility with Automotive Intelligence, Software-Defined Vehicles (SDV) and advanced drive technologies. We drive automotive performance – with AI, SDV and Powertrain.
CES Highlights
Cybersecurity
The software-defined vehicle (SDV) is networked and offers potential points of attack for hackers. To protect vehicles from cyberattacks, IAV has developed innovative solutions such as the Firmware Security Module (FSM), IAV quantumSAR and the Automotive Cybersecurity Defense Center (ACDC). These projects are aimed at retrofitting control units with the necessary security mechanisms and responding to the threats posed by quantum computers.
CES-Panel: Automotive Cybersecurity Revs Up
What the Hack – The Smarter the Cars, the Higher the Risk for Cyberattacks
Autonomous vehicles and software-defined vehicles (SDV) are revolutionizing the mobility of the future. But the more intelligent the cars become, the higher the risk of cyberattacks. To overcome these challenges, the best possible protection against hacker attacks is essential.
We are pleased to announce that Jürgen Müller, Head of Software at IAV, will participate in the panel discussion “Automotive Cybersecurity Revs Up”. In this discussion, he will join other experts to discuss the latest developments and strategies for cybersecurity in the automotive sector.
Date & Time: 09. Jan 2025, 9:00 am
Location: Las Vegas Convention Center West - W219
Bis Data Handling with IAV Merida
The transition to software-defined vehicles (SDVs) brings with it the challenge of managing enormous amounts of data. The complexity of modern vehicles with numerous control units and the coupling of vehicle functions to hardware components requires efficient data management and analysis. To meet these challenges, IAV has developed the Merida solution. IAV Merida makes it easier to handle the growing volume of data in SDV development by intelligently storing, managing and analyzing vehicle data.
HMI & Infotainment Software Solutions with Gen AI
IAV offers comprehensive HMI and infotainment software solutions supported by Generative Artificial Intelligence (Gen AI). These solutions improve the user experience in vehicles while increasing safety and efficiency. Gen AI enables intuitive and user-friendly HMI systems, personalized infotainment experiences, advanced safety features through real-time analytics and efficient processing of large amounts of data.
AI, Digital Engineering & SDV
The IAV Engineering Suite offers an AI-supported platform that makes projects more efficient, improves the quality of work results and manages the complexity of developments. The services include IAV REA, a software-as-a-service for checking technical requirements, Test Pilot, an AI-supported test application for creating test cases and automation solutions, and a chatbot that outputs project data on request.
AD & IST – IAV Lumits
IAV Lumits is a cloud-based solution developed specifically for checking the conformity of messages within cooperative intelligent transport systems (C-ITS). This technology ensures that exchanged messages comply with defined standards and can be interpreted by all entities involved. Lumits enables developers, transportation managers and city officials to test their V2X features, identify errors in messages and confirm compliance. The solution is AWS partner certified.
Visit us at CES 2025
We would like to invite you to visit our stand 10115 in the North Hall.